Welcome to the Blue Shirt Leadership Podcast. We interview business owners in the trades and home services industries. These conversations are packed with stories, helpful insights, and boots-on-the-ground advice that you can immediately use. In fact, it’s a requirement that the listener gets great content. I ask every guest to share one insight (or more, of course!) with my listeners that, when applied over time, the listener will experience massive change for their future.
Tuesday Jul 11, 2023
Tuesday Jul 11, 2023
Are you ready to build your personal brand and become a recognized authority in your field? In this episode of the Blue Shirt Leadership podcast, Kyle Gillette sits down with Dylan Vance, a two-time eight-figure founder and business speaker, to discuss the power of personal branding.
"If your 'why' is strong enough and if you believe that it's not gonna be a two-week fix, you're gonna commit to it long term, anything is possible."
"Here's something that can never be taken away from you that has limitless potential and allows you to not just make more money, raise your prices, but also get in a room with the people that are the leaders in every single sector, and that is personal branding."
00:01:52 Personal Branding: A Discussion on the definition and importance of personal branding in todays business world.
00:04:10 Value of Personal Branding: An Exploration of the value and limitless potential of personal branding in the current era.
00:10:01 Building a Personal Brand: Strategies and steps to build a personal brand, including establishing social proof, defining a clear mission, and collaborating with others.
00:11:02 Overcoming Fear and Imposter Syndrome: Discussion on the two obstacles people face when building a brand: fear of what others will think and imposter syndrome.
00:12:36 Reaching New Audiences: Exploration of the importance of reaching new audiences and the fact that the majority of people who see your content are strangers.
00:14:22 Combining Personal Branding with Business Growth: Tips and suggestions on how to combine personal branding with growing a business and generating revenue.
00:20:00 Video Creation App: Discussion about a video creation app that allows users to write scripts, edit, record, add captions, and save videos for free or at a low cost.
00:20:43 Barrier to Entry and Success: Exploration of the low barrier to entry for sharing ideas and the importance of consistency in achieving success.
00:22:50 Staying Consistent and Getting Results: Advice on staying consistent in content creation and the potential for long-term success if the process is followed consistently.